Discover new shops
and services doing sustainable initiatives

Discover 900+ shops and services doing sustainable initiatives including plant-based cafes, ethical fashion brands, zero waste shops, social businesses, and more. 

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About Us

mamoru is a sustainable living app that connects people to shops and services doing sustainable initiatives.


We are on a mission to accelerate access to sustainable living. We help consumers take more action for sustainability and help businesses doing sustainable initiatives grow their revenue and impact.


Learn more about us and how it works, here.

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Register a place (free)


Do you know a local business or organization doing a sustainable initiative (anywhere in the world)? Add the place here. 

Learn more about the sustainability categories on the app. 


mamoru works 

Internships, volunteering, projects, and part time jobs for impact 

Find opportunities to develop yourself and make an impact with sustainability-focused organizations and companies.

Designs for Earth Project

Designs to encourage sustainable consumption

For business owners of cafes, shops, restaurants to increase actions for sustainability and reduce carbon emissions through implementing designs. To learn more or join this project, contact us at  

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Zero Waste Challenge

Sustainability assessment for small businesses

Self-assessment for business owners of cafes, shops, and restaurants to understand their current level of sustainability and additional actions to take. To learn more, contact us at  

This initiative is in collaboration with Zero Waste Japan.


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Receive updates about mamoru and information about popular sustainability-focused events, products, and places. 

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Join our team

We are looking for talented HS and university student interns and working professional volunteers to help grow our impact. If you are interested in helping out, let us know!